About Us
Background
visualSignals was launched in January 2007. Our aim is to bring the benefits of clear visual reporting to a wider audience, in order to make business information truly actionable.
In 2002 the founder, John Goldsmith, launched Cube Analysis, a market intelligence agency. The agency provided competitor intelligence reports to the European mobile phone operator community, and through this developed a number of visual tools to communicate the analysis.
We tried a number of different applications and found Microsoft’s Visio provided the best results. Having developed a range of Visio-based tools for our own use, we decided to launch visualSignals.
Founder
John Goldsmith – Director
John founded visualSignals Ltd in January 2007. Prior to starting visualSignals, John held a number of roles in the business intelligence arena, including as a Director of Cube Analysis Ltd and looking after competitor intelligence at T-Mobile UK Ltd.
John holds an MBA from the University of Bath.